Free template · 3 minute read
Therapist bio template
A four-paragraph fill-in template you can adapt in 20 minutes. Based on the structure that converts the highest in our analysis of hundreds of therapist sites.
Copy the template below into a draft. Replace the bracketed prompts with your own words. Read it out loud once. Trim anything that sounds clinical. That is your bio.
Therapist bio — fill-in template
Copy the complete template and adapt the bracketed prompts.
If you are [describe the experience your ideal client is having — use their words, not clinical ones; two short sentences] — you are not alone, and you are not broken.
I help [describe the population you serve, e.g., adults who look high-functioning on the outside but feel relentlessly on edge underneath]. Sessions are [describe the feel — warm and direct / structured / collaborative]. We will [describe what you actually do together: name what is happening, build practical skills, look at underlying patterns, etc.].
I am a [your license — e.g., licensed psychologist, LCSW, LMFT] with [N] years of experience and specialized training in [primary modality or two]. Before I went into private practice, I [one sentence about formative training or population if relevant — community mental health, hospital, university counseling].
If you would like to know whether we are a fit, [clear single next step — e.g., schedule a free 15-minute consultation]. I respond within one business day.
Tips before you publish
- Read it on your phone, not your laptop. That is where most prospective clients will see it.
- Ask one trusted person outside the field to read it. If they cannot tell you who you help, rewrite paragraph one.
- Update it once a year. Your practice will shift; your bio should follow.
A thoughtful next step
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